ADI and ESA Kick Off New Training Series To Help Dealers Uncover New Revenue Opportunities
12/17/2009
Two-Day Workshops Help Dealers Expand into New Markets

Melville, N.Y., December 17, 2009 – ADI announced today it is teaming up with the Electronic Security Association (ESA, formerly NBFAA) to launch new training classes to help dealers grow their businesses and uncover new revenue opportunities. These educational courses kicked off last month, and will be offered exclusively at ADI locations across the country to train dealers on the latest technology and help them expand into new markets.

The classes include the Troubleshooting, Service & Maintenance Fundamentals Course (TSM) and Video System Technologies Course. Delivered by ESA’s National Training School, the two-day workshops are designed to help dealers learn ways to uncover new revenue opportunities on each installation, and find new profit centers for their businesses.

The Troubleshooting, Service & Maintenance Fundamentals Course focuses on effective service and repair of systems and will provide dealers with detailed training on testing, inspection and preventative maintenance. Attendees will learn to troubleshoot and maintain intrusion, fire, video surveillance and access control systems.

Beginning in early 2010, the Video System Technologies Course is designed to help dealers increase their sales in CCTV and video technology. The course will outline the proper selection and design of video systems, and address the various application considerations when installing, servicing and repairing these solutions. Attendees will learn about traditional methods and equipment, as well as progressive and emerging technologies including digital cameras, NVRs, fiber optic cable and Power over Ethernet.

“We wanted to develop courses to create a way for our dealers to generate income. These classes will give dealers an opportunity to learn, so they can earn more in today’s market,” said Michael A. Miller, president of ESA. “We are very excited to team up with ADI and offer these courses at their branch locations across the country.”

In addition to these ESA training courses, ADI offers numerous educational opportunities at its branches throughout the year. ADI’s extensive program includes Expo seminars, NICET Fire Alarm Preparation Courses, IP training, CEDIA training classes, Fiber training, vendor counter days, new product rollouts, interactive demonstrations, and more.

“At ADI, we believe it is our responsibility to provide dealers with the tools, resources and support they need to be successful in today’s competitive market,” said John Sullivan, vice president of sales at ADI. “These new comprehensive training opportunities will help dealers build a strong foundation, and discover new opportunities to grow.”

About ESA

Formerly the NBFAA, the Electronic Security Association (ESA) is the largest and longest established trade association representing the electronic life safety and security industry. Member companies install, integrate and monitor intrusion and fire detection, video surveillance and electronic access control systems for commercial, residential, industrial and governmental clients. In cooperation with an alliance of chapter associations, ESA provides technical and management training, government advocacy and delivers information, advice, tools, and services that members use to grow their businesses and prosper. ESA may be reached at (888) 447-1689 or on the Web at www.alarm.org.

About ADI

ADI is a leading global wholesale distributor of security and low voltage products, with over 200 branch locations in the U.S., Canada, Puerto Rico, Europe, and India. ADI solutions include intrusion, fire alarm, access control, CCTV, telephony, residential and commercial A/V, wire and structured cabling, IP, and tools and hardware. For more information about ADI, visit http://www.adilink.com.

Adrienne Zimoulis
631-692-1557

This release contains forward-looking statements as defined in Section 21E of the Securities Exchange Act of 1934, including statements about future business operations, financial performance and market conditions. Such forward-looking statements involve risks and uncertainties inherent in business forecasts as further described in our filings under the Securities Exchange Act.